Ramin Mirza

AI from the inside. Sales from the ground up.

More than 20 years of go-to-market in the software industry, most recently on the side that builds this technology rather than buying it. One question interests me: what does AI really change in sales, and what is merely claimed?

I have seen that question from every angle. At SAP and IBM, how enterprise go-to-market works at massive scale: complex deals, partner ecosystems, buying centres with a dozen stakeholders. At Aleph Alpha, I built go-to-market for AI from nothing and sold language models and AI operating systems to enterprises and the public sector, before the market even existed. At Google, how a hyperscaler turns brand and data into growth.

That range taught me one thing. The leaders who do not just buy AI, but rebuild their go-to-market around it, will win the next decade. What interests me most is the industrial mid-market: companies with real business who want to put AI to work, not just talk about it. No startup platitudes, no consulting decks. What actually works, and what does not.

I do not theorise about AI in sales. I have sold the AI, and I have run the sales. That is the lens I bring to the stage and to every conversation.

What you will find here

Speaking, advisory, or trading ideas? Get in touch →

Career in brief

  1. Co-FounderRM Impactsince 2026

    Founded with Rouven Morato. RM Impact brings AI to where mid-market companies actually decide their sales. Neither a consultancy nor a product company: we do not hand over an analysis and leave, we keep running the solution until it holds up in daily business.

  2. CRO, Business Transformation Management (MEE)SAP2025–2026

    Led revenue for SAP’s transformation business across Middle & Eastern Europe. Nine-figure ACV, growing at double-digit rates, hundreds of people.

  3. Chief Customer OfficerAleph Alpha2023–2025

    Built the commercial engine of a European frontier-AI lab. Grew the customer organisation from zero to 80 in 18 months and ARR 12x year over year. Sold foundation models and an enterprise AI operating system to enterprises and the public sector. For a period also led the product organisation.

  4. Director, Scaled SalesGoogle2022–2023

    Led the scaled-sales organisation for start-ups and scale-ups across all industries in Germany. Nine-figure revenue responsibility, triple-digit team, strong double-digit growth.

  5. Global SVP, Business Process IntelligenceSAP2021–2022

    Built and led a global GTM organisation of several hundred people, part of SAP’s acquisition of Signavio.

  6. Leadership roles, GermanySAP2016–2020

    Head of Platform & Technologies and Head of Cloud Business Germany; led the board-level market entry in Iran.

  7. From Account Executive to VPSAP / IBM2004–2016

    Two decades of enterprise sales across manufacturing and technology, starting at IBM as a dual-study student.

Education